eSSENTIAL Accessibility

What Marketers Need to Know about Inclusive Marketing

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5 | essentialaccessibility.com Business Opportunities 9 Fast Facts: Students with Disabilities, National Center for Education Statistics 10 Opening the Door: Reducing Barriers to Post-Secondary Education in Canada, Standing Senate Committee on Social Affairs, Science and Technology 11 National Center for Education Statistics 2. Higher Education The number of university students with disabilities has doubled over the past two decades, 9 and more than one in three adults with disabilities has earned a college, bachelor's or graduate degree. 1011 identify themselves as having a disability 11 of post- secondary students 19% Students today are well connected. They use smartphones, tablets, laptops or all three to access information. Like their peers, students with disabilities turn to the digital world to research their post- secondary education options. Colleges and universities that offer their prospective and current students with disabilities the tools they need to access the world-wide web foster a more welcoming environment.

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